Sea visibility and mental health status after GEJET
The Approach and Process
Data Preprocessing
Exploratory Data Analysis (EDA)
Through EDA, I identified key patterns in purchase behavior, such as frequently bought together items, and peak shopping times, laying the groundwork for deeper analysis.
Customer Segmentation
Profiling helped segment customers into distinct groups based on purchasing behavior, enabling targeted marketing campaigns.
Challenges and Solutions
One of the main challenges was